Ellie was interviewed by Shoutout DFW. She shared how she started the business and about her life as a designer. Read more about it here.
As one of the original designers who saw a custom jewelry store grow into the largest one in the West coast, I collaborated with hundreds of customers on an individual level. More than any style recommendations, customers appreciated it the most when I listened to their personal story. Two stories are never the same from one person to another, so I baked-in their unique stories into the ring or necklace they would wear for the rest of their lives.
Most people don’t know what they want. From a design perspective, they choose the most vanilla option, among cookie-cutter designs. For those who would rather represent their individuality in an unique way, there had to be a better option. I also saw a trend that more customers demand something more than a generic diamond ring, and a highly personal process. Combining my passion for creating jewelry with vintage inspired flair and a botanical theme, I branched out to start my own custom jewelry brand to match these needs.
Brides and weddings...
Ellie Lee Fine Jewelry is deeply connected to local wedding venues and love collaborating with them. Here's our recent publication on A Princess I...Read More
Ellie was interviewed by Shoutout DFW. She shared how she started the business and about her life as a designer. Read more about it here. As one...Read More
JCK, Bridal - Septe...
A yellow diamond engagement ring offers a slight twist on something more traditional, in many cases, swapping your classic center stone for color w...Read More